OMNIUM
Your Customer Marketing Solution

ABOUT OMNIUM

 

ABOUT OMNIUM

We have over 35 years of CPG experience building and managing sales and marketing teams. We partner with your organization to develop and implement accurate and effective solutions to your toughest challenges, from sales and marketing to product and pricing, and everything in between.

We are not your typical team of consultants. Using our unique combination of mathematical techniques, data science skills, and professional business experience, we develop insights and analysis from your historical data to create customer marketing strategies and effective business models designed to grow your sales to achieve your strategic vision, on budget and on time.

Omnium prides itself on its commitment to building strong, long-lasting relationships with our clients. Your challenges are our challenges. Your success is our success. When you work with Omnium, you work directly with our team.

Here are the names and faces of the people who will help solve your toughest problems.

 
 

OUR TEAM


JOHNNY VALERIOTE

President & CEO

Along with partners Colin R. Davidson and Adam Carter, Johnny founded Omnium with a vision of helping CPG clients succeed with sound business strategy backed by industry experience, mathematics and data science. After obtaining a Bachelor's Degree in Pure Math and Computer Science as well as a Master's Degree in Computational Mathematics from the University of Waterloo, Johnny has spent the last decade consulting in several CPG categories, working closely with clients from Clif Bar to Del Monte, to define their trade strategy, managing P&L, and ensuring their overall success.


COLIN R. DAVIDSON

Partner

Responsible for client and content management at Omnium, Colin utilizes his skills in mathematical modelling and optimization to achieve client success with key accounts such as Lenny & Larry's, Kite Hill, Wild Planet, Plum, The J.M. Smucker Company and Guayaki. With a Bachelor’s degree in Mathematics, Operations Research and a minor in Computer Science from the University of Waterloo, Colin is a Partner and co-founder of Omnium and has established himself as a trusted and reliable go to resource with colleagues and clients alike.


ADAM CARTER

Partner

Armed with a Bachelor of Mathematics from the University of Waterloo, Adam brings a strong combination of business acumen and data analytics to the Omnium team. Working directly with clients, Adam offers strategic business direction backed by his innate ability to accurately simulate and model the impact of his recommendations. This combination of savvy business sense and mathematical forecasting make Adam a strong asset to Omnium and their valued clients.


FRAN QUENSE

Manager

With a master's degree in Industrial Engineering and Operations Research from UC Berkeley, Fran leverages her deep background in data analytics, mathematical modelling, and experience in the CPG industry to work closely with Omnium’s clients, helping them define their trade marketing strategy from a data driven perspective. Analyzing historical performance, she strategically builds distribution, pricing, and promotion models to accurately answer her client’s most pressing questions and estimate the business impact of different scenarios and outcomes.


KEEGAN MORRISSEY

Data Scientist

As a Data Scientist at Omnium, Keegan uses his combination of logical reasoning skills and quantitative analysis techniques along with his strong business sense to help clients make better decisions that drive healthier businesses. A proficient methodological thinker with keen interest and deep knowledge of the CPG industry, Keegan consistently delivers insightful and high-quality solutions to our clients and stakeholders with passion and enthusiasm.


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VLADIMIR SMILJANIC

Data Scientist

Vladimir joins the Omnium team as a Data Scientist where he performs analytical work on retail data to guide better decision making for our customers. Along with a Master's degree in Economics from McMaster University, Vladimir brings deep experience in computer engineering, business intelligence, and data science, making him a valuable addition to our growing team.

 

OUR ADVISORS

 
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DR. BOB DUMAS

Data Science & Analytics

After obtaining his PHD in Mathematics from UC Berkeley, Bob founded Customer Marketing Group and now acts as a strategic advisor to the Omnium team. Bob offers a breadth of CPG experience along with deep knowledge and skills in mathematics, data analytics and strategic counsel.

 
 

 
 
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JOHN KOURY

CPG Sales & Marketing

With over 35 years of hands-on experience in sales, marketing and trade marketing with leaders in the CPG industry such as Quaker, Del Monte and SunFoods, John brings a wealth of knowledge and expertise to the Omnium team and their clients.  As an advisor, John assists in developing new client relationships, managing customer accounts, and providing assistance and counsel to Omnium’s leadership team.

 
 

 
 

DIANE GIANSANTE

CPG Sales & Marketing

As an advisor to Omnium, Diane brings over 30 years of CPG experience to the table, with expertise in sales, customer relationship management, strategy development and deployment, customer marketing, and broker management and support. Having worked with some of the most successful CPG brands of the past few decades, including Duracell, Gillette and Heinz, Diane is an invaluable asset to the Omnium team, offering her insight and advice to clients, helping them develop winning strategies and tactical execution plans.